Frame the Design Challenge… @healthvalley with #ZGV for the #nurses

collage_ZGV SDT workshop

Just home from delivering a Design Thinking workshop at hospital ‘Gelderse Vallei’.

They had a specific challenge at HR. We discussed various formats, but the essence of the night was in the confession of one of the nurses that she although had only slept for 4 hours coming from the night shift, she felt the urge to be present and take matters in her own hand. Along the canvas of her specific ‘target group of nurses’, she made an emotional appeal to the audience that things really had to change. And she gave very specific and detailed information as to the where, why, how and what of what needed to change.

Only when she told her story, it was obvious for all the people present what the real issues were in the organization. It was in this moment where one of the actual ‘end- users’ in the hospital took the stage that the crowd confessed to understand the real sense of urgency of the issue at hand.

It is in these moments that I feel the true power of the SDT framework in reality. Practical, hands-on and maybe even in this specific case very ‘in your face’ . Thanks to this very brave person I think a group of professionals in the hospital has met their ‘ikigai’ once again. They will go to work tomorrow with a new elan. A new sweetspot to aim for, everyday again.

Thank to all the participants tonight for this very magical moment.

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