Who cares about the labels? It’s about the concepts and the thinking way behind it.

Working in the Frame Innovation book as we speak. Conceptual, for a non-designer such as myself, it is not the easiest book to read and comprehend I must admit. But if you have more miles to your reading list you might want to give it a try.

I must say that reading the Tim Brown book gave me a lot of ‘A-ha’ feeling as I was going through it. A lot of the concepts in there sound familiar if you have been reading other design thinking stuff previously.

More to follow as the the reading continues he hopefully added… #famouslastwords… 😉